Monday, November 1, 2010 at 1:56PM 
The Buffalo News recently released their response to the fast growing "deal of the day" websites that are raking in millions in internet advertising revenue. The Buffalo News' site, Sweet Find, is hoping to do the same for local Buffalo businesses. READ MORE...
Thursday, October 14, 2010 at 1:58PM 
Groupon is a new company based in Chicago spearheading a new wave in internet marketing that is growing rapidly. A quick way for a new business to get huge exposure in a local market, READ MORE...
Tuesday, October 12, 2010 at 9:31PM 
Seth Godin's latest book, LinchpinSeth Godin is a best selling author, marketing expert, and thought leader on the next wave of what he calls "permission marketing." Godin begins his argument by stating that our world is so cluttered and advertising so plentiful, it is hard to get consumers attention. He talks about two different types of marketing- interuption marketers and permission marketers, READ MORE...
Thursday, August 12, 2010 at 2:31AM 
Last week we began our journey into the ways and means that you should consider when devising your marketing plan. We began with print, which of course if one of my favorites, being a magazine publisher and all.
Now we want to look at the importance of marketing collateral, whether business cards, brochures, or posters. READ MORE...
Sunday, June 13, 2010 at 12:09AM 
By Robert Stearns
In this issue, I’m joined by my dear friend and associate, Dr. Larry Keefauver, in sharing with you some important insights about effective leadership.
Our friend, Dr. Keith Johnson, is called America’s Confidence Coach. One of his favorite sayings when writing or speaking on Leadership is, Get the FUD Out. READ MORE...